Starting a side hustle or launching an online store is more attainable than ever, and one of the first steps in carving out a brand identity is designing a memorable logo. Thankfully, entrepreneurs no longer need to hire expensive designers or have graphic design expertise to create an eye-catching logo. With numerous affordable logo maker tools available online, it’s easy to craft a professional-looking design perfectly suited for your niche—all within budget.
TL;DR
If you’re launching a side hustle or online store in 2026 and need a standout logo without breaking the bank, you’re in luck. There are powerful and budget-friendly logo makers available that prioritize user-friendly interfaces, customization, and fast results. This article highlights six tools that offer great value, plus tips to help you choose the best one for your brand. Whether you’re in e-commerce, consulting, or content creation, there’s a logo maker here for you.
1. Canva Logo Maker
Canva has become a household name for small business owners, thanks to its intuitive drag-and-drop design platform. The Canva Logo Maker is perfect for users who want a high degree of customization paired with thousands of design elements.
- Price Point: Free plan available, Pro plan starts at $14.99/month
- Best for: Entrepreneurs who need design flexibility and additional branding assets
- Features: Drag-and-drop interface, thousands of free templates, brand kit tools, export in various formats
Why it’s great: Canva not only gives you a logo but also allows you to create matching marketing materials like flyers, banners, business cards, and social media posts using the same branding.
2. Looka
Looka is an AI-powered logo maker that combines design automation with your personal branding preferences. You input your business name, tagline, preferred colors, and industry, and the AI does the rest—generating dozens of logo suggestions in seconds.
- Price Point: One-time payment starting at $20 for a basic logo package
- Best for: Quick, hands-off logo generation with high-quality visuals
- Features: AI-generated logos, brand kit, business card and social media kits, scalable vector formats
Why it’s great: Looka saves hours of design time with quality results, making it ideal for solopreneurs focused on other aspects of business growth.
3. Hatchful by Shopify
If you’re launching an e-commerce store using Shopify or any other platform, Hatchful is a smart and affordable logo creation tool provided by Shopify itself. Aimed primarily at non-designers, its templates are tailored to a wide variety of industries.
- Price Point: Completely free
- Best for: Side hustlers and shop owners new to branding
- Features: Intuitive walkthrough, industry-specific templates, high-resolution downloads
Why it’s great: Hatchful’s guided design process simplifies branding and helps users focus on launching rather than learning software.
4. Tailor Brands
Tailor Brands is a versatile platform that’s not just a logo maker—it’s a full branding suite. Ideal for side hustlers planning long-term growth, it helps design logos along with websites, social media branding kits, and business cards.
- Price Point: Starts at $9.99/month for branding features
- Best for: Entrepreneurs seeking consistency across online and offline brand touchpoints
- Features: AI-driven logo generation, full branding kit, website builder integration
Why it’s great: Not many tools offer full branding alignment the way Tailor Brands does. It’s a solid option for those thinking beyond their logo.
5. LogoMakr
LogoMakr is a minimalist tool for those who want more manual control without a steep learning curve. It features a simple drag-and-drop canvas and an icon library of over one million graphics and fonts.
- Price Point: Download for free with watermark or pay a one-time fee of $19 for high-res files
- Best for: Budget-conscious users who still need a versatile logo
- Features: Manual customization, icon search, vector file download
Why it’s great: LogoMakr gives you creative freedom without monthly subscriptions, making it ideal for side gigs with tight budgets.
6. Fiverr Logo Maker
Fiverr’s platform may be known for connecting freelancers with clients, but its AI-powered Logo Maker leverages community-designed assets with automation. You essentially get logos “inspired by designers” created quickly through intuitive AI selection steps.
- Price Point: One-time purchase starting at $30
- Best for: Those who want professional-grade logos with AI speed
- Features: Editable logo templates, multiple revisions, commercially licensed files
Why it’s great: It blends the quality of human creativity with the speed of automation. Perfect for serious side hustlers ready to upgrade their brand.
How to Choose the Right Logo Maker
So, which logo maker is best for your side hustle? Here’s how to decide:
- Customization vs. speed: Canva and LogoMakr give more manual control, while Looka and Fiverr excel in fast AI-generated designs.
- Budget: If cost is your primary concern, Hatchful or LogoMakr’s free versions are solid picks.
- Long-term branding: Tailor Brands is the go-to if you plan to expand your brand across multiple platforms with a consistent look.
No matter which tool you choose, the important thing is to create a memorable, scalable, and professional brand image that supports your long-term goals.
FAQ
Is it better to pay a designer or use a logo maker?
For startups, side hustlers, or those on tight budgets, a logo maker can be a great alternative to hiring a designer. It’s faster, cheaper, and sufficient for brands that are just starting out.
Can I trademark a logo made using these tools?
Yes, as long as the logo is unique and not a template used by thousands of others, you can usually trademark it. For commercial use, make sure your logo maker includes proper licensing terms.
What’s the most beginner-friendly logo maker?
Hatchful by Shopify or Canva are ideal for beginners due to their guided interfaces and no-cost entry points.
What file formats should I look for when downloading a logo?
You should aim for high-resolution formats like PNG, SVG, or EPS so your logo remains crisp and scalable across all uses—websites, merchandise, packaging, and more.
Can these logo makers handle redesigns later if needed?
Yes, most of these tools allow you to revisit and tweak your logo as your brand evolves. Canva and Tailor Brands are especially strong in offering continuity across your visual assets.
Choosing the right logo maker in 2026 is less about the “best tool” and more about finding one that aligns with your creative needs, budget, and entrepreneurial journey. Your logo is your brand’s first impression—make it count without overspending!