Are you a maker, crafter, or artist trying to sell your handmade creations online? Picking the right website builder is a big step! It can help you save time, look professional, and reach more customers. But don’t worry—we’ve done the hard work for you!
TLDR:
We reviewed some of the best website builders for handmade product sellers. Whether you knit, sew, sculpt, or paint—there’s a platform here for you. Most let you show off your work with style, sell product easily, and grow your business. Read on to find the perfect fit!
1. Shopify – Perfect for Serious Sellers
If you want to build a full store and focus on selling, Shopify is amazing.
- Great for all types of handmade products
- Lots of beautiful themes
- Built-in tools for shipping, SEO, and inventory
- Apps to expand your store’s features
Shopify is built for eCommerce, so it has everything a growing handmade brand needs. Beginners may need a little time to learn it all, but it’s worth the effort.
2. Etsy – The Handmade Marketplace King
Technically not a builder, but so popular it had to be on the list!
- Instant access to millions of buyers
- Super easy to set up
- Trusted platform for handmade goods
Many sellers start on Etsy because it’s like a big online craft fair. You don’t get a custom website, but it’s still a powerhouse for sales and exposure. Pro tip: Use Etsy alongside your own website!
3. Wix – A Fun and Flexible Builder
Creative sellers love Wix for its design freedom and easy tools.
- Drag-and-drop builder
- Tons of artsy templates
- Built-in store features
- Affordable monthly plans
Wix gives you control without needing to code. It’s perfect for creating a playful, unique brand. Just be careful not to go overboard with the design—stick with clean layouts for better shopping experiences.
4. Squarespace – Elegant and Stylish
If your handmade goods are sleek and modern, this might be for you.
- Gorgeous templates that focus on product photos
- Ideal for artists, makers, and photographers
- Good eCommerce features
- Mobile-friendly designs
Squarespace works great if you love visuals and branding. It’s not the fastest for setting up a store, but the outcome is worth showing off.
5. Big Cartel – The Indie Artist’s Favorite
Simple, low-key, and made just for artists and makers.
- Free plan for small shops (up to 5 products)
- No confusing extras
- Clean, minimal designs
- Focus on selling handmade and indie products
If you’re just starting out or want something super lightweight, Big Cartel is charming. Ideal for hobbyists and artists testing the waters. You won’t get all the fancy tools, but sometimes simple is best.
6. WooCommerce (with WordPress) – Total Control
For tech-savvy sellers who want complete freedom.
- Free plugin that turns WordPress into a shop
- You can customize everything
- Huge library of themes and tools
- Best for growing a large handmade shop
With WooCommerce, the sky’s the limit—but there’s a learning curve. You’ll need to handle hosting, updates, and plugins. It’s more work, but can be very rewarding if you’re in for the long game.
7. Weebly – Quick and Easy Setup
Perfect for crafters who just want to build fast and get selling.
- Straightforward drag-and-drop builder
- Affordable plans
- Integrated eCommerce by Square
Weebly helps you launch in a weekend. It’s not flashy, but it works really well for DIY sellers on a budget or short timeline. Small doesn’t mean unprofessional—it just means focused!
8. Zyro – New and Smart
A newer builder, but packed with helpful tools and AI features.
- Modern templates
- Easy to use, even if you’re not techy
- Superfast website performance
- Great value for money
Zyro is like a friendly assistant that helps you get online fast. It even has AI tools to help with content. The store features are still improving, but for a fresh, modern site, it’s worth looking into.
Image not found in postmetaHow to Choose the Right One?
Still not sure? Here’s a quick way to decide:
- Want fast sales? Try Etsy or Weebly.
- Care about design + branding? Go for Squarespace or Wix.
- Planning to grow big? Choose Shopify or WooCommerce.
- Need something simple? Look into Big Cartel or Zyro.
Tips for Selling Handmade Products Online
Once you’ve built your store, make it shine. Use high-quality photos, clear product descriptions, and friendly branding.
- Show how your products are made
- Tell your story—it builds trust
- Use social media to bring in visitors
- Offer great customer service
Remember, people don’t just buy handmade items—they buy you, your passion, and your craft. So let your personality shine!
Final Thoughts
There’s no one-size-fits-all solution when it comes to selling handmade products online. Think about your goals, your time, and your budget. Whether you’re building a side hustle, hobby shop, or full-time business—there’s a platform made just for you.
Take your time. Explore your options. And most of all—have fun bringing your craft to the world!