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Social Media Image Sizes: An Always-Up-to-Date Guide 2023

In the ever-evolving world of social media, where visual content reigns supreme, keeping up with the right image sizes is essential. Images are at the heart of social engagement, and using the correct dimensions ensures your content looks professional and visually appealing on various platforms. In this always-up-to-date guide for 2023, we’ll provide you with the latest image size recommendations for the most popular social media platforms.

Social Media Image Sizes

Facebook

Profile Picture: 

– Recommended size: 360 x 360 pixels

– Minimum size: 180 x 180 pixels

– Displays as a circle with a diameter of 170 pixels on desktop, 128 pixels on mobile

Cover Photo: 

– Recommended size: 1920 x 1080 pixels

– Minimum size: 820 x 312 pixels

Shared Image: 

– Recommended size: 1200 x 630 pixels

– Displays in the feed at 470 x 246 pixels

Shared Link Image: 

– Recommended size: 1200 x 628 pixels

– Displays in the feed at 476 x 249 pixels

Event Cover Photo: 

– Recommended size: 1920 x 1080 pixels

– Displays as 470 x 174 pixels

Instagram

Profile Picture: 

– Recommended size: 320 x 320 pixels

– Displays as a circle with a diameter of 110 pixels

Photo Post: 

– Square: 1080 x 1080 pixels

– Landscape: 1080 x 566 pixels

– Portrait: 1080 x 1350 pixels

Instagram Stories: 

– Recommended size: 1080 x 1920 pixels

– Minimum size: 600 x 1067 pixels

IGTV Cover Photo: 

– Recommended size: 420 x 654 pixels (minimum 420 x 420 pixels)

Twitter

Profile Picture: 

– Recommended size: 400 x 400 pixels

– Displays as a circle with a diameter of 200 pixels

Header Photo: 

– Recommended size: 1500 x 500 pixels

In-Feed Image: 

– Recommended size: 1200 x 675 pixels

– Displays in the feed at 440 x 220 pixels (minimum 600 x 335 pixels)

LinkedIn

Profile Picture: 

– Recommended size: 400 x 400 pixels

– Minimum size: 200 x 200 pixels

– Displays as a circle with a diameter of 160 pixels

Cover Photo: 

– Recommended size: 1584 x 396 pixels

Shared Image: 

– Recommended size: 1200 x 627 pixels

Company Logo (for LinkedIn Pages): 

– Recommended size: 300 x 300 pixels

Pinterest

Profile Picture: 

– Recommended size: 165 x 165 pixels

– Displays as a circle with a diameter of 32 pixels

Pin Image: 

– Standard Pins: 1000 x 1500 pixels

– Carousel Pins (2-5 images): 1000 x 1500 pixels per image

Board Cover Image: 

– Recommended size: 600 x 600 pixels

YouTube

Channel Profile Picture: 

– Recommended size: 800 x 800 pixels

– Displays as a circle with a diameter of 98 pixels

Channel Cover Photo (also known as Channel Art): 

– Recommended size: 2560 x 1440 pixels

– Minimum safe area for text and logos: 1546 x 423 pixels

Video Thumbnail: 

– Recommended size: 1280 x 720 pixels

– Minimum width: 640 pixels

TikTok

TikTok

Profile Picture: 

– Recommended size: 200 x 200 pixels

Video Thumbnail: 

– Recommended size: 1080 x 1920 pixels

– Aspect ratio: 9:16

Snapchat

Profile Picture: 

– Recommended size: 320 x 320 pixels

Geofilter: 

– Recommended size: 1080 x 1920 pixels

WhatsApp

Profile Picture: 

– Recommended size: 400 x 400 pixels

Status Image: 

– Recommended size: 1080 x 1920 pixels

Best Practices for Using Social Media Images

1. Keep It High-Quality: Use high-resolution images to ensure your content looks crisp and professional.

2. Mind the Aspect Ratio: Pay attention to the aspect ratios recommended for each platform to avoid cropping or distortion.

3. Optimize for Mobile: With a significant portion of users accessing social media on mobile devices, make sure your images are mobile-friendly.

4. Test and Preview: Before posting, preview your images on different devices to ensure they display correctly.

5. Stay Up-to-Date: Social media platforms may change their image size recommendations, so it’s essential to stay informed and update your visuals accordingly.

6. Use Design Tools: Consider using graphic design tools like Adobe Photoshop, Canva, or Snappa to create visually appealing images.

7. Compress for Web: If your image files are large, consider compressing them to reduce load times.

8. Branding Consistency: Maintain a consistent look and feel across your social media profiles to reinforce your brand identity.

 

In conclusion, staying updated on the recommended image sizes for social media platforms is vital to ensure your content appears professional and engaging to your audience. With this always-up-to-date guide for 2023, you can create eye-catching visuals that enhance your social media presence and effectively convey your message across various platforms. Remember that social media trends and platform features may change, so regular monitoring and adaptation of your content strategy are key to success in the dynamic world of social media.