Published on July 31, 2022 by Peter Hughes
In the history of humanity, artificial intelligence (AI) has made one of the most important contributions. Sure, the fact that a computer program can learn about our likes and dislikes and help us with a wide range of tasks makes our lives better in general. But how does this affect sales, for example? I glanced… Read More
Published on July 5, 2022 by Peter Hughes
The impact of TikTok can’t be overestimated. In addition to being a tool for procrastination that teens of all ages use, the app has been able to influence music and culture in the present-day significantly. Smart businesses worldwide are trying to join in the action (and cash, of course) by utilizing TikTok marketing. Many of… Read More
Published on June 29, 2022 by Peter Hughes; modified on June 8, 2023
In today’s society, marketing is more important than ever, and to do it right, you have to be where your customers are- time to get your wedding business on Instagram. Instagram, expected to reach 1.2 billion users by 2023, offers enormous potential for small business owners to increase their marketing efforts. “Seventy-eight percent of marketers… Read More
Published on June 26, 2022 by Peter Hughes; modified on November 18, 2024
Data has been recognized as an ideal partner for B2-B businesses. Every year, data-driven businesses constantly prove that today’s clients prefer a personalized experience rather than a generic follow-up on sales pipelines. Why wouldn’t they? According to HubSpot, the survey of marketers who segment data from their customers for their marketing campaigns reported as high… Read More
Published on April 21, 2022 by Peter Hughes; modified on April 25, 2022
In today’s modern age, all enterprises depend on information technology and the internet to run their daily operations efficiently. This ranges from e-commerce to emails. Many businesses have turned to blockchain tech, like cryptocurrencies, to help shield against credit card and wire fraud on e-commerce transactions, for example. While IT has helped businesses’ smooth and… Read More
Published on April 12, 2022 by Peter Hughes
Although most people think of AI as something new, you might be surprised to learn that the earliest successful AI program was written in 1951. In recent times, AI has become more popular, and AI video is becoming the new normal in the video content world. Read on to learn more about getting started with… Read More
Published on March 10, 2022 by Peter Hughes
In the last few years, live chat options have reshaped the customer-service industry. They provide an easy way for your visitors to get answers to questions and an efficient and cost-effective way for you to provide them. Ultimately, so you can get more customers. In fact, many visitors to websites now expect to see a… Read More
Published on March 6, 2022 by Peter Hughes
About 80% of new leads never become sales. In fact, 96% of website visitors aren’t ready to make a purchase. Over 60% of marketers struggle to generate leads in the first place. Using these tips to get leads can help improve your ROI. Then, you can experience lasting growth and success. Get started with these… Read More
Published on February 10, 2022 by Peter Hughes; modified on June 30, 2022
Handling and managing your small business has its own perks and challenges. Perhaps the greatest challenge for every small business owner is how to grow their business. While there are many marketing strategies out there like digital marketing, social media marketing, and email marketing, it’s so easy to get lost and be misguided. You’re probably… Read More
Published on December 27, 2021 by Peter Hughes; modified on April 12, 2024
With roughly one billion monthly active users, Instagram continues to reign as one of the top ways to increase the revenue of an eCommerce store and leverage marketing strategy. Almost every small business would profit from a well-thought-out Instagram marketing campaign, with a few exceptions. If you want to be one of those 200 million… Read More